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Research Methods for Business a skill-building approach

By: Uma SekaranMaterial type: TextTextPublication details: New York J. Wiley 2000 Edition: 3rdDescription: xiii, 463 p. SBCISBN: 0-471-33166-XSubject(s): Business Research MethodologyDDC classification: 001.4 SEK Summary: Ethical issues relating to research and the aspects of business, data collection, and data analysis are integrated throughout the book. * The issues in cross-national research in sampling and data collection are thoroughly discussed. * The qualitative-quantitative aspects of research are brought together through a case study on the final chapter
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Item type Current library Call number Status Date due Barcode
Book Book Teaching & Research Resource Centre - 2 - Business Studies
001.4 SEK (Browse shelf(Opens below)) Available M-11668

Includes Bibliographical References and Index

Ethical issues relating to research and the aspects of business, data collection, and data analysis are integrated throughout the book. * The issues in cross-national research in sampling and data collection are thoroughly discussed. * The qualitative-quantitative aspects of research are brought together through a case study on the final chapter

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