Multimodal Texts from Around the World : cultural and linguistic insights
Material type:
TextPublication details: Houndmills, Basingstoke, New York : Palgrave Macmillan, 2012. Description: xvi, 330 p. : ill. ; 23 cmISBN: 978-0-230-25163-2 (hbk.)Subject(s): Intercultural communication | LANGUAGE ARTS & DISCIPLINES Communication Studies | Linguistics GeneralDDC classification: TRRC 401.43 BOW Summary: Through an African folktale, Russian in-flight magazines, Croatian neckties, Spanish billboards in California, an ancient Chinese scroll painting, and more, this collection of twelve original contributions by scholars from around the world presents absorbing and fascinating insights into a wide variety of ethical, political, economic, historical, and social concerns construed through multimodal texts across different languages and cultures.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
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Book
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Teaching & Research Resource Centre - 3 - Social Sciences | TRRC 401.43 BOW (Browse shelf(Opens below)) | 1 | Available | M-50503 |
Includes Bibliographical References and Index.
Through an African folktale, Russian in-flight magazines, Croatian neckties, Spanish billboards in California, an ancient Chinese scroll painting, and more, this collection of twelve original contributions by scholars from around the world presents absorbing and fascinating insights into a wide variety of ethical, political, economic, historical, and social concerns construed through multimodal texts across different languages and cultures.
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