Concepts in Strategic Management and Business Policy: Globalization, Innovation and Sustainability
Material type:
TextPublication details: New Delhi: Pearson 2018 Edition: 15th edDescription: 402 p. : (pbk.) 25 cm. illISBN: 978-81-775-8191-1 (pbk.)Subject(s): Strategic Management | innovation, and sustainabilityDDC classification: TRC 658.4012 WHE Summary: For courses in Strategic Management and Business Policy. Utilise a strategic management model to learn and apply key concepts Picking up where the popular previous editions left off, Concepts in Strategic Management and Business Policy: Globalization, Innovation and Sustainability, 15th Edition further sharpens and modernises this classic text’s approach to teaching strategy with an emphasis on globalisation, innovation, and sustainability. Throughout, the authors equip students with the strategic concepts they will need to know as they face the issues that all organisations must build upon to push their businesses forward. In this edition, Alan Hoffman and Chuck Bamford offer a fresh perspective to this extraordinarily well-researched and practically crafted lesson. Also included is a new chapter on global strategy.
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Book
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Teaching & Research Resource Centre - 5 - Innovation Technology Centre | TRC 658.4012 WHE (Browse shelf(Opens below)) | Available | M-1265 | |
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Book
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Amjad Chaudhry Library | 658.4012 (Browse shelf(Opens below)) | Available | 11400 |
Includes Bibliography references and index material
For courses in Strategic Management and Business Policy. Utilise a strategic management model to learn and apply key concepts Picking up where the popular previous editions left off, Concepts in Strategic Management and Business Policy: Globalization, Innovation and Sustainability, 15th Edition further sharpens and modernises this classic text’s approach to teaching strategy with an emphasis on globalisation, innovation, and sustainability. Throughout, the authors equip students with the strategic concepts they will need to know as they face the issues that all organisations must build upon to push their businesses forward. In this edition, Alan Hoffman and Chuck Bamford offer a fresh perspective to this extraordinarily well-researched and practically crafted lesson. Also included is a new chapter on global strategy.
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